Graphic Designer

Alex Trochut Portfolio

Barcelona-based illustrator and typographer known for ornate, dimensional custom lettering for clients like Nike and Coca-Cola. His portfolio is organized as a dense, image-forward grid of client and personal projects.

Custom LetteringIllustrationTypographyInternational Brand Work

What makes it work

A breakdown of the choices that make this portfolio stand out.

1

A signature technical style

His ornate, dimensional lettering technique is instantly recognizable across projects — a differentiated craft skill, not generic type work.

2

International, cross-industry client range

Work spanning global consumer brands across categories shows the style adapts to different briefs, not just one type of client.

3

Dense grid over long case studies

A high-density image grid suits an illustration-first practice where the work itself needs minimal explanation.

What Graphic Designers can take from this

Specific, actionable tips to apply to your own portfolio — no generic advice.

  • Develop one technically distinctive signature move (a lettering style, a rendering technique) and repeat it with variation.

  • Show your style working across different industries and briefs to prove it's adaptable, not a one-trick execution.

  • For illustration-led work, a dense image grid can outperform long written case studies — let craft speak directly.

Ready to build your portfolio?

Follow the Graphic Designer roadmap — skills, projects, and timeline to get hired.

Graphic Designer Roadmap