Market Research Analyst Salary in Worcester

Studies market conditions to assess potential sales of products and services.

Ranks #15 of 530 metros·Massachusetts·$92,144 avg

Worcester ranks #15 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $13,857 above the national average.

Level I
$54,683
vs national avg: +34%
Level II
$73,320
vs national avg: +33%
Level III
$91,957
vs national avg: +33%
Level IV
$110,594
vs national avg: +32%

Worcester vs National Average

LevelThis MetroNational AvgDifference% Change
Level I (Entry)$54,683$40,826+$13,857+33.9%
Level II$73,320$55,077+$18,243+33.1%
Level III (Mid)$91,957$69,328+$22,629+32.6%
Level IV (Senior)$110,594$83,579+$27,015+32.3%

Other metros in Massachusetts

Metro AreaLevel ILevel IVAverage
Boston-Cambridge-Newton$60,570$120,765$100,901
Springfield$52,187$110,115$91,000
Massachusetts$53,061$104,395$87,443
Pittsfield$49,795$102,419$85,051
Amherst Town-Northampton$52,478$98,322$83,179

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Frequently Asked Questions

What is the average market research analyst salary in Worcester?

The average market research analyst salary in Worcester is $92,144 per year, based on U.S. Department of Labor employer survey data. This places Worcester at rank #15 out of 530 U.S. metro areas surveyed.

What do entry-level market research analysts earn in Worcester?

Entry-level market research analysts (Level I) in Worcester earn $54,683 per year. Level II (early career) earns $73,320, reflecting growing independence and experience.

How does Worcester compare to the national average for market research analyst salaries?

Worcester ranks #15 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $13,857 above the national average. The national average market research analyst salary is $69,470, while Worcester workers average $92,144 — a difference of +33% overall.

Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.