Market Research Analyst Salary in South Central Wisconsin

Studies market conditions to assess potential sales of products and services.

Ranks #384 of 530 metros·Wisconsin·$62,899 avg

South Central Wisconsin ranks #384 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $2,970 below the national average.

Level I
$37,856
vs national avg: -7%
Level II
$50,315
vs national avg: -9%
Level III
$62,774
vs national avg: -9%
Level IV
$75,234
vs national avg: -10%

South Central Wisconsin vs National Average

LevelThis MetroNational AvgDifference% Change
Level I (Entry)$37,856$40,826$-2,970-7.3%
Level II$50,315$55,077$-4,762-8.6%
Level III (Mid)$62,774$69,328$-6,554-9.5%
Level IV (Senior)$75,234$83,579$-8,345-10.0%

Other metros in Wisconsin

Metro AreaLevel ILevel IVAverage
Milwaukee-Waukesha$48,714$90,750$76,877
Wausau$47,528$90,459$76,294
Madison$46,301$89,752$75,421
Racine-Mount Pleasant$43,181$89,378$74,152
Sheboygan$46,072$85,051$72,197

Want to reach Level III or IV?

Follow the step-by-step roadmap to build the skills employers pay for.

View roadmap →

Frequently Asked Questions

What is the average market research analyst salary in South Central Wisconsin?

The average market research analyst salary in South Central Wisconsin is $62,899 per year, based on U.S. Department of Labor employer survey data. This places South Central Wisconsin at rank #384 out of 530 U.S. metro areas surveyed.

What do entry-level market research analysts earn in South Central Wisconsin?

Entry-level market research analysts (Level I) in South Central Wisconsin earn $37,856 per year. Level II (early career) earns $50,315, reflecting growing independence and experience.

How does South Central Wisconsin compare to the national average for market research analyst salaries?

South Central Wisconsin ranks #384 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $2,970 below the national average. The national average market research analyst salary is $69,470, while South Central Wisconsin workers average $62,899 — a difference of -9% overall.

Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.