Market Research Analyst Salary in Midland

Studies market conditions to assess potential sales of products and services.

Ranks #112 of 530 metros·Michigan·$76,315 avg

Midland ranks #112 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $6,452 above the national average.

Level I
$47,278
vs national avg: +16%
Level II
$61,734
vs national avg: +12%
Level III
$76,170
vs national avg: +10%
Level IV
$90,626
vs national avg: +8%

Midland vs National Average

LevelThis MetroNational AvgDifference% Change
Level I (Entry)$47,278$40,826+$6,452+15.8%
Level II$61,734$55,077+$6,657+12.1%
Level III (Mid)$76,170$69,328+$6,842+9.9%
Level IV (Senior)$90,626$83,579+$7,047+8.4%

Other metros in Michigan

Metro AreaLevel ILevel IVAverage
Niles$42,224$104,270$83,782
Detroit-Warren-Dearborn$47,091$99,424$82,160
Ann Arbor$42,640$94,162$77,168
Monroe$44,741$91,707$76,211
Battle Creek$46,259$90,626$75,982

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Frequently Asked Questions

What is the average market research analyst salary in Midland?

The average market research analyst salary in Midland is $76,315 per year, based on U.S. Department of Labor employer survey data. This places Midland at rank #112 out of 530 U.S. metro areas surveyed.

What do entry-level market research analysts earn in Midland?

Entry-level market research analysts (Level I) in Midland earn $47,278 per year. Level II (early career) earns $61,734, reflecting growing independence and experience.

How does Midland compare to the national average for market research analyst salaries?

Midland ranks #112 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $6,452 above the national average. The national average market research analyst salary is $69,470, while Midland workers average $76,315 — a difference of +10% overall.

Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.