Market Research Analyst Salary in Lexington-Fayette

Studies market conditions to assess potential sales of products and services.

Ranks #312 of 530 metros·Kentucky·$66,352 avg

Lexington-Fayette ranks #312 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $2,096 below the national average.

Level I
$38,730
vs national avg: -5%
Level II
$52,478
vs national avg: -5%
Level III
$66,227
vs national avg: -4%
Level IV
$79,976
vs national avg: -4%

Lexington-Fayette vs National Average

LevelThis MetroNational AvgDifference% Change
Level I (Entry)$38,730$40,826$-2,096-5.1%
Level II$52,478$55,077$-2,599-4.7%
Level III (Mid)$66,227$69,328$-3,101-4.5%
Level IV (Senior)$79,976$83,579$-3,603-4.3%

Other metros in Kentucky

Metro AreaLevel ILevel IVAverage
Owensboro$37,877$77,563$64,459
Clarksville$36,629$76,066$63,045
Elizabethtown$38,043$71,822$60,674
Central Kentucky$39,437$69,243$59,405
Bowling Green$35,318$70,221$58,698

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Frequently Asked Questions

What is the average market research analyst salary in Lexington-Fayette?

The average market research analyst salary in Lexington-Fayette is $66,352 per year, based on U.S. Department of Labor employer survey data. This places Lexington-Fayette at rank #312 out of 530 U.S. metro areas surveyed.

What do entry-level market research analysts earn in Lexington-Fayette?

Entry-level market research analysts (Level I) in Lexington-Fayette earn $38,730 per year. Level II (early career) earns $52,478, reflecting growing independence and experience.

How does Lexington-Fayette compare to the national average for market research analyst salaries?

Lexington-Fayette ranks #312 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $2,096 below the national average. The national average market research analyst salary is $69,470, while Lexington-Fayette workers average $66,352 — a difference of -4% overall.

Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.