Market Research Analyst Salary in Bowling Green
Studies market conditions to assess potential sales of products and services.
Bowling Green ranks #467 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $5,508 below the national average.
Bowling Green vs National Average
| Level | This Metro | National Avg | Difference | % Change |
|---|---|---|---|---|
| Level I (Entry) | $35,318 | $40,826 | $-5,508 | -13.5% |
| Level II | $46,946 | $55,077 | $-8,131 | -14.8% |
| Level III (Mid) | $58,594 | $69,328 | $-10,734 | -15.5% |
| Level IV (Senior) | $70,221 | $83,579 | $-13,358 | -16.0% |
Other metros in Kentucky
| Metro Area | Level I | Level IV | Average |
|---|---|---|---|
| Lexington-Fayette | $38,730 | $79,976 | $66,352 |
| Owensboro | $37,877 | $77,563 | $64,459 |
| Clarksville | $36,629 | $76,066 | $63,045 |
| Elizabethtown | $38,043 | $71,822 | $60,674 |
| Central Kentucky | $39,437 | $69,243 | $59,405 |
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What is the average market research analyst salary in Bowling Green?
The average market research analyst salary in Bowling Green is $58,698 per year, based on U.S. Department of Labor employer survey data. This places Bowling Green at rank #467 out of 530 U.S. metro areas surveyed.
What do entry-level market research analysts earn in Bowling Green?
Entry-level market research analysts (Level I) in Bowling Green earn $35,318 per year. Level II (early career) earns $46,946, reflecting growing independence and experience.
How does Bowling Green compare to the national average for market research analyst salaries?
Bowling Green ranks #467 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $5,508 below the national average. The national average market research analyst salary is $69,470, while Bowling Green workers average $58,698 — a difference of -16% overall.
Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.