Market Research Analyst Salary in Durham-Chapel Hill
Studies market conditions to assess potential sales of products and services.
Durham-Chapel Hill ranks #4 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $13,316 above the national average.
Durham-Chapel Hill vs National Average
| Level | This Metro | National Avg | Difference | % Change |
|---|---|---|---|---|
| Level I (Entry) | $54,142 | $40,826 | +$13,316 | +32.6% |
| Level II | $79,269 | $55,077 | +$24,192 | +43.9% |
| Level III (Mid) | $104,395 | $69,328 | +$35,067 | +50.6% |
| Level IV (Senior) | $129,522 | $83,579 | +$45,943 | +55.0% |
Other metros in North Carolina
| Metro Area | Level I | Level IV | Average |
|---|---|---|---|
| Raleigh-Cary | $50,773 | $107,099 | $88,525 |
| Charlotte-Concord-Gastonia | $48,547 | $107,910 | $88,317 |
| Greenville | $46,613 | $99,154 | $81,806 |
| Winston-Salem | $47,050 | $98,363 | $81,432 |
| Rocky Mount | $38,792 | $95,430 | $76,731 |
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What is the average market research analyst salary in Durham-Chapel Hill?
The average market research analyst salary in Durham-Chapel Hill is $104,645 per year, based on U.S. Department of Labor employer survey data. This places Durham-Chapel Hill at rank #4 out of 530 U.S. metro areas surveyed.
What do entry-level market research analysts earn in Durham-Chapel Hill?
Entry-level market research analysts (Level I) in Durham-Chapel Hill earn $54,142 per year. Level II (early career) earns $79,269, reflecting growing independence and experience.
How does Durham-Chapel Hill compare to the national average for market research analyst salaries?
Durham-Chapel Hill ranks #4 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $13,316 above the national average. The national average market research analyst salary is $69,470, while Durham-Chapel Hill workers average $104,645 — a difference of +51% overall.
Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.