Market Research Analyst Salary in Appleton
Studies market conditions to assess potential sales of products and services.
Appleton ranks #282 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $1,564 above the national average.
Appleton vs National Average
| Level | This Metro | National Avg | Difference | % Change |
|---|---|---|---|---|
| Level I (Entry) | $42,390 | $40,826 | +$1,564 | +3.8% |
| Level II | $54,850 | $55,077 | $-227 | -0.4% |
| Level III (Mid) | $67,309 | $69,328 | $-2,019 | -2.9% |
| Level IV (Senior) | $79,768 | $83,579 | $-3,811 | -4.6% |
Other metros in Wisconsin
| Metro Area | Level I | Level IV | Average |
|---|---|---|---|
| Milwaukee-Waukesha | $48,714 | $90,750 | $76,877 |
| Wausau | $47,528 | $90,459 | $76,294 |
| Madison | $46,301 | $89,752 | $75,421 |
| Racine-Mount Pleasant | $43,181 | $89,378 | $74,152 |
| Sheboygan | $46,072 | $85,051 | $72,197 |
Want to reach Level III or IV?
Follow the step-by-step roadmap to build the skills employers pay for.
View roadmap →Frequently Asked Questions
What is the average market research analyst salary in Appleton?
The average market research analyst salary in Appleton is $67,434 per year, based on U.S. Department of Labor employer survey data. This places Appleton at rank #282 out of 530 U.S. metro areas surveyed.
What do entry-level market research analysts earn in Appleton?
Entry-level market research analysts (Level I) in Appleton earn $42,390 per year. Level II (early career) earns $54,850, reflecting growing independence and experience.
How does Appleton compare to the national average for market research analyst salaries?
Appleton ranks #282 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $1,564 above the national average. The national average market research analyst salary is $69,470, while Appleton workers average $67,434 — a difference of -3% overall.
Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.