Market Research Analyst Salary in Southwest Missouri

Studies market conditions to assess potential sales of products and services.

Ranks #480 of 530 metros·Missouri·$57,990 avg

Southwest Missouri ranks #480 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $6,340 below the national average.

Level I
$34,486
vs national avg: -16%
Level II
$46,176
vs national avg: -16%
Level III
$57,866
vs national avg: -17%
Level IV
$69,555
vs national avg: -17%

Southwest Missouri vs National Average

LevelThis MetroNational AvgDifference% Change
Level I (Entry)$34,486$40,826$-6,340-15.5%
Level II$46,176$55,077$-8,901-16.2%
Level III (Mid)$57,866$69,328$-11,462-16.5%
Level IV (Senior)$69,555$83,579$-14,024-16.8%

Other metros in Missouri

Metro AreaLevel ILevel IVAverage
Columbia$37,814$85,467$69,742
Jefferson City$41,496$77,022$65,291
Springfield$37,274$78,312$64,771
North Missouri$37,502$76,960$63,939
Southeast Missouri$35,485$72,384$60,216

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Frequently Asked Questions

What is the average market research analyst salary in Southwest Missouri?

The average market research analyst salary in Southwest Missouri is $57,990 per year, based on U.S. Department of Labor employer survey data. This places Southwest Missouri at rank #480 out of 530 U.S. metro areas surveyed.

What do entry-level market research analysts earn in Southwest Missouri?

Entry-level market research analysts (Level I) in Southwest Missouri earn $34,486 per year. Level II (early career) earns $46,176, reflecting growing independence and experience.

How does Southwest Missouri compare to the national average for market research analyst salaries?

Southwest Missouri ranks #480 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $6,340 below the national average. The national average market research analyst salary is $69,470, while Southwest Missouri workers average $57,990 — a difference of -17% overall.

Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.