Market Research Analyst Salary in Scranton--Wilkes-Barre
Studies market conditions to assess potential sales of products and services.
Scranton--Wilkes-Barre ranks #342 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $1,826 below the national average.
Scranton--Wilkes-Barre vs National Average
| Level | This Metro | National Avg | Difference | % Change |
|---|---|---|---|---|
| Level I (Entry) | $39,000 | $40,826 | $-1,826 | -4.5% |
| Level II | $51,730 | $55,077 | $-3,347 | -6.1% |
| Level III (Mid) | $64,438 | $69,328 | $-4,890 | -7.1% |
| Level IV (Senior) | $77,168 | $83,579 | $-6,411 | -7.7% |
Other metros in Pennsylvania
| Metro Area | Level I | Level IV | Average |
|---|---|---|---|
| Harrisburg-Carlisle | $44,325 | $86,029 | $72,259 |
| York-Hanover | $39,832 | $85,280 | $70,283 |
| Pittsburgh | $40,498 | $84,760 | $70,158 |
| State College | $45,136 | $80,309 | $68,702 |
| Lancaster | $40,518 | $81,994 | $68,307 |
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What is the average market research analyst salary in Scranton--Wilkes-Barre?
The average market research analyst salary in Scranton--Wilkes-Barre is $64,563 per year, based on U.S. Department of Labor employer survey data. This places Scranton--Wilkes-Barre at rank #342 out of 530 U.S. metro areas surveyed.
What do entry-level market research analysts earn in Scranton--Wilkes-Barre?
Entry-level market research analysts (Level I) in Scranton--Wilkes-Barre earn $39,000 per year. Level II (early career) earns $51,730, reflecting growing independence and experience.
How does Scranton--Wilkes-Barre compare to the national average for market research analyst salaries?
Scranton--Wilkes-Barre ranks #342 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $1,826 below the national average. The national average market research analyst salary is $69,470, while Scranton--Wilkes-Barre workers average $64,563 — a difference of -7% overall.
Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.