Market Research Analyst Salary in Morgantown

Studies market conditions to assess potential sales of products and services.

Ranks #397 of 530 metros·West Virginia·$62,400 avg

Morgantown ranks #397 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $5,508 below the national average.

Level I
$35,318
vs national avg: -13%
Level II
$48,797
vs national avg: -11%
Level III
$62,254
vs national avg: -10%
Level IV
$75,733
vs national avg: -9%

Morgantown vs National Average

LevelThis MetroNational AvgDifference% Change
Level I (Entry)$35,318$40,826$-5,508-13.5%
Level II$48,797$55,077$-6,280-11.4%
Level III (Mid)$62,254$69,328$-7,074-10.2%
Level IV (Senior)$75,733$83,579$-7,846-9.4%

Other metros in West Virginia

Metro AreaLevel ILevel IVAverage
Northern West Virginia$32,698$74,048$60,403
Charleston$34,674$66,310$55,869
Parkersburg-Vienna$31,034$64,064$53,165
Beckley$29,432$63,357$52,166
Southern West Virginia$30,472$57,949$48,880

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Frequently Asked Questions

What is the average market research analyst salary in Morgantown?

The average market research analyst salary in Morgantown is $62,400 per year, based on U.S. Department of Labor employer survey data. This places Morgantown at rank #397 out of 530 U.S. metro areas surveyed.

What do entry-level market research analysts earn in Morgantown?

Entry-level market research analysts (Level I) in Morgantown earn $35,318 per year. Level II (early career) earns $48,797, reflecting growing independence and experience.

How does Morgantown compare to the national average for market research analyst salaries?

Morgantown ranks #397 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $5,508 below the national average. The national average market research analyst salary is $69,470, while Morgantown workers average $62,400 — a difference of -10% overall.

Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.