Market Research Analyst Salary in Columbus

Studies market conditions to assess potential sales of products and services.

Ranks #76 of 530 metros·Ohio·$79,914 avg

Columbus ranks #76 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $4,331 above the national average.

Level I
$45,157
vs national avg: +11%
Level II
$62,442
vs national avg: +13%
Level III
$79,747
vs national avg: +15%
Level IV
$97,032
vs national avg: +16%

Columbus vs National Average

LevelThis MetroNational AvgDifference% Change
Level I (Entry)$45,157$40,826+$4,331+10.6%
Level II$62,442$55,077+$7,365+13.4%
Level III (Mid)$79,747$69,328+$10,419+15.0%
Level IV (Senior)$97,032$83,579+$13,453+16.1%

Other metros in Ohio

Metro AreaLevel ILevel IVAverage
Cleveland$44,678$90,771$75,566
West Northwestern Ohio$42,765$91,000$75,088
Akron$43,514$89,336$74,214
Dayton-Kettering-Beavercreek$42,994$86,590$72,218
Toledo$41,808$81,994$68,744

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Frequently Asked Questions

What is the average market research analyst salary in Columbus?

The average market research analyst salary in Columbus is $79,914 per year, based on U.S. Department of Labor employer survey data. This places Columbus at rank #76 out of 530 U.S. metro areas surveyed.

What do entry-level market research analysts earn in Columbus?

Entry-level market research analysts (Level I) in Columbus earn $45,157 per year. Level II (early career) earns $62,442, reflecting growing independence and experience.

How does Columbus compare to the national average for market research analyst salaries?

Columbus ranks #76 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $4,331 above the national average. The national average market research analyst salary is $69,470, while Columbus workers average $79,914 — a difference of +15% overall.

Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.

Market Research Analyst Salary in Columbus — $45K–$97K Range | JobRoadmaps