Market Research Analyst Salary in San Jose-Sunnyvale-Santa Clara

Studies market conditions to assess potential sales of products and services.

Ranks #1 of 530 metros·California·$146,848 avg

San Jose-Sunnyvale-Santa Clara ranks #1 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $26,067 above the national average.

Level I
$66,893
vs national avg: +64%
Level II
$106,662
vs national avg: +94%
Level III
$146,453
vs national avg: +111%
Level IV
$186,222
vs national avg: +123%

San Jose-Sunnyvale-Santa Clara vs National Average

LevelThis MetroNational AvgDifference% Change
Level I (Entry)$66,893$40,826+$26,067+63.8%
Level II$106,662$55,077+$51,585+93.7%
Level III (Mid)$146,453$69,328+$77,125+111.2%
Level IV (Senior)$186,222$83,579+$102,643+122.8%

Other metros in California

Metro AreaLevel ILevel IVAverage
San Francisco-Oakland-Fremont$67,808$159,328$129,126
San Diego-Chula Vista-Carlsbad$51,875$115,107$94,224
Los Angeles-Long Beach-Anaheim$52,707$113,256$93,267
Oxnard-Thousand Oaks-Ventura$50,274$110,490$90,626
Santa Maria-Santa Barbara$50,710$108,347$89,336

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Frequently Asked Questions

What is the average market research analyst salary in San Jose-Sunnyvale-Santa Clara?

The average market research analyst salary in San Jose-Sunnyvale-Santa Clara is $146,848 per year, based on U.S. Department of Labor employer survey data. This places San Jose-Sunnyvale-Santa Clara at rank #1 out of 530 U.S. metro areas surveyed.

What do entry-level market research analysts earn in San Jose-Sunnyvale-Santa Clara?

Entry-level market research analysts (Level I) in San Jose-Sunnyvale-Santa Clara earn $66,893 per year. Level II (early career) earns $106,662, reflecting growing independence and experience.

How does San Jose-Sunnyvale-Santa Clara compare to the national average for market research analyst salaries?

San Jose-Sunnyvale-Santa Clara ranks #1 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $26,067 above the national average. The national average market research analyst salary is $69,470, while San Jose-Sunnyvale-Santa Clara workers average $146,848 — a difference of +111% overall.

Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.