Market Research Analyst Salary in Richmond
Studies market conditions to assess potential sales of products and services.
Richmond ranks #11 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $8,865 above the national average.
Richmond vs National Average
| Level | This Metro | National Avg | Difference | % Change |
|---|---|---|---|---|
| Level I (Entry) | $49,691 | $40,826 | +$8,865 | +21.7% |
| Level II | $72,467 | $55,077 | +$17,390 | +31.6% |
| Level III (Mid) | $95,222 | $69,328 | +$25,894 | +37.3% |
| Level IV (Senior) | $117,998 | $83,579 | +$34,419 | +41.2% |
Other metros in Virginia
| Metro Area | Level I | Level IV | Average |
|---|---|---|---|
| Charlottesville | $49,650 | $112,986 | $92,082 |
| Southside Virginia | $43,950 | $97,323 | $79,706 |
| Staunton-Stuarts Draft | $43,846 | $94,078 | $77,501 |
| Winchester | $43,784 | $89,773 | $74,610 |
| Northwest Virginia | $41,018 | $90,293 | $74,027 |
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What is the average market research analyst salary in Richmond?
The average market research analyst salary in Richmond is $95,451 per year, based on U.S. Department of Labor employer survey data. This places Richmond at rank #11 out of 530 U.S. metro areas surveyed.
What do entry-level market research analysts earn in Richmond?
Entry-level market research analysts (Level I) in Richmond earn $49,691 per year. Level II (early career) earns $72,467, reflecting growing independence and experience.
How does Richmond compare to the national average for market research analyst salaries?
Richmond ranks #11 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $8,865 above the national average. The national average market research analyst salary is $69,470, while Richmond workers average $95,451 — a difference of +37% overall.
Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.