Market Research Analyst Salary in Reno

Studies market conditions to assess potential sales of products and services.

Ranks #208 of 530 metros·Nevada·$71,240 avg

Reno ranks #208 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $453 below the national average.

Level I
$40,373
vs national avg: -1%
Level II
$55,723
vs national avg: +1%
Level III
$71,094
vs national avg: +3%
Level IV
$86,445
vs national avg: +3%

Reno vs National Average

LevelThis MetroNational AvgDifference% Change
Level I (Entry)$40,373$40,826$-453-1.1%
Level II$55,723$55,077+$646+1.2%
Level III (Mid)$71,094$69,328+$1,766+2.5%
Level IV (Senior)$86,445$83,579+$2,866+3.4%

Other metros in Nevada

Metro AreaLevel ILevel IVAverage
Las Vegas-Henderson-North Las Vegas$40,165$89,835$73,445
Carson City$37,461$80,267$66,144
Balance of Nevada$37,274$71,469$60,195

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Frequently Asked Questions

What is the average market research analyst salary in Reno?

The average market research analyst salary in Reno is $71,240 per year, based on U.S. Department of Labor employer survey data. This places Reno at rank #208 out of 530 U.S. metro areas surveyed.

What do entry-level market research analysts earn in Reno?

Entry-level market research analysts (Level I) in Reno earn $40,373 per year. Level II (early career) earns $55,723, reflecting growing independence and experience.

How does Reno compare to the national average for market research analyst salaries?

Reno ranks #208 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $453 below the national average. The national average market research analyst salary is $69,470, while Reno workers average $71,240 — a difference of +3% overall.

Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.