Market Research Analyst Salary in Eugene-Springfield

Studies market conditions to assess potential sales of products and services.

Ranks #204 of 530 metros·Oregon·$71,344 avg

Eugene-Springfield ranks #204 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $4,747 above the national average.

Level I
$45,573
vs national avg: +12%
Level II
$58,386
vs national avg: +6%
Level III
$71,219
vs national avg: +3%
Level IV
$84,032
vs national avg: +1%

Eugene-Springfield vs National Average

LevelThis MetroNational AvgDifference% Change
Level I (Entry)$45,573$40,826+$4,747+11.6%
Level II$58,386$55,077+$3,309+6.0%
Level III (Mid)$71,219$69,328+$1,891+2.7%
Level IV (Senior)$84,032$83,579+$453+0.5%

Other metros in Oregon

Metro AreaLevel ILevel IVAverage
Portland-Vancouver-Hillsboro$58,947$115,710$96,990
Eastern Oregon$46,946$101,837$83,720
Bend$50,648$99,195$83,179
Salem$46,696$91,333$76,606
Grants Pass$43,451$91,333$75,525

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Frequently Asked Questions

What is the average market research analyst salary in Eugene-Springfield?

The average market research analyst salary in Eugene-Springfield is $71,344 per year, based on U.S. Department of Labor employer survey data. This places Eugene-Springfield at rank #204 out of 530 U.S. metro areas surveyed.

What do entry-level market research analysts earn in Eugene-Springfield?

Entry-level market research analysts (Level I) in Eugene-Springfield earn $45,573 per year. Level II (early career) earns $58,386, reflecting growing independence and experience.

How does Eugene-Springfield compare to the national average for market research analyst salaries?

Eugene-Springfield ranks #204 of 530 U.S. metro areas for market research analyst pay. Entry-level salaries here are $4,747 above the national average. The national average market research analyst salary is $69,470, while Eugene-Springfield workers average $71,344 — a difference of +3% overall.

Data source: Salary data sourced from the U.S. Department of Labor Occupational Employment and Wage Statistics (OEWS) program, which surveys employers nationwide to collect wage data by occupation and geography. The four experience levels reflect DOL standardized tiers. Data reflects the most recently published survey cycle. SOC code: 13-1161.