Shreyas Doshi Portfolio
Advisor to founders; coaches world-class product leaders
Ex-Stripe (an early PM-team member and Stripe's first PM Manager, per his course bio), Twitter, and Google. Portfolio via essays and frameworks — shows how PM credibility is built through thought leadership, not case studies alone.
Location
Didn't say. We're respecting the mystery.
Skills
Notable
- Creator of the 'World-class Product Sense' course — 2000+ students, described as #1 top ranked course
- Publishes a free Substack newsletter
What makes it work
A breakdown of the choices that make this portfolio stand out.
Thought leadership as the portfolio itself
Shreyas does not have case studies with wireframes and user research documentation. He has essays and frameworks linked straight from his homepage: a PM performance evaluation template, a Craftsperson/Operator/Visionary self-assessment, and essays listed by title. At the senior PM level, the portfolio is the public intellectual output — not a deliverable archive.
The page is a monetization ladder, not a museum
Live in a real browser, shreyasdoshi.com is a Beacons-style link hub: profile photo and tagline up top, then a stacked list of priced offers — the "World-class Product Sense" cohort course (2,000+ students, "#1 top ranked"), an "Advanced Product Taste" workshop with its own testimonials, one-on-one executive coaching, team speaking engagements, and access to private seminars — before it ever gets to free content. It is thought leadership converted directly into a revenue funnel with multiple price points.
Specific scope at recognisable companies
His course bio names the work: he "led a couple of Stripe's most successful products from their early days (Stripe Connect, Stripe Terminal)" and was "Stripe's first PM Manager." Those are specific claims with named scope. Vague tenure ("worked at Stripe") means nothing; specific contribution at scale means everything.
Named essays, not a vague "blog" link
The free content is not hidden behind "read my Substack" — it is surfaced by title: "High Agency: what is it, why it's important, and how to cultivate it," "Good Product Managers, Great Product Managers," "Advanced Time Management Principles," and a recorded conversation series with Dr. Kapil Gupta on Truth. Naming the essays directly gives a visitor something concrete to click before ever hitting a paywall.
What Product Managers can take from this
Specific, actionable tips to apply to your own portfolio — no generic advice.
For senior PM roles, thought leadership replaces case study portfolios. Writing frameworks and publishing strategic thinking demonstrates PM-level thinking better than documenting past deliverables.
Be specific about your scope: "PM at [company]" tells no one anything. "Built the pricing model for [company]'s API tier, resulting in X% revenue growth" tells the full story.
If you plan to monetize your expertise, build a visible ladder: free essays first, then a paid workshop, then a cohort course, then 1:1 coaching. Showing the ladder itself signals a mature personal brand, not just a single product.
List your best essays by title on your homepage instead of a generic "Blog" link — a visitor deciding whether to trust you should see your best thinking within one click, not two.
Document cross-functional leadership: "I convinced Legal, Finance, and Engineering to align on X within 6 weeks" demonstrates the PM skill that resumes almost never show.
Case studies
Frameworks instead of wireframes: a PM performance evaluation template, a leadership-style self-assessment and essays listed by title do the job case studies usually do. Shreyas Doshi's page is a reminder that at the senior end of product management, published thinking can be the body of work.
"Good Product Managers, Great Product Managers" (essay, 2020)
An essay published on LinkedIn on April 17, 2020 and linked by title from his homepage. It is a 30-point numbered list contrasting good and great PMs, e.g. "Good PMs make metrics-driven product decisions. Great PMs make metrics-informed product decisions."
Each numbered contrast is short enough to quote and specific enough to argue with. That tight format is a clear sign of a writer who can explain product judgment to other people.
30 numbered good-vs-great contrasts
Byline reads "ex-Stripe, Twitter, Google, Yahoo"
Linked by title from shreyasdoshi.com, not buried behind a blog index
Projects
Insight-Execution-Impact: a PM Performance Evaluation Framework
A published framework and copyable template for evaluating PM performance, linked from his homepage as "my PM Performance Evaluation template." It argues that ladder-based PM evaluations ignore the product's stage (new initiative vs. growth vs. mature vs. turnaround), which rewards short-term metric wins and discourages risk on early products. The framework evaluates PMs across Insight, Execution and Impact, and ties expectations to product stage with a nod to Kent Beck's 3X model.
It is a management artifact, not an opinion post: a diagnosis of why a common process fails, a replacement, and a template another manager can copy and use.
Names a specific flaw in standard PM ladders: they ignore product stage
Ships as a copyable template, not just an essay
Grounded in his own use at Stripe, per the doc
Craftsperson, Operator, or Visionary? — Product Leadership Style Self-Assessment
A two-minute interactive assessment titled "What is Your Preferred Product Leadership Style? A framework by Shreyas Doshi," promoted on his homepage as "Are you a Craftsperson, Operator, or Visionary? Do this self-assessment." The form links to a companion Coda doc on three product-leader archetypes.
Packaging a mental model as an interactive tool is product thinking applied to his own writing. People get to experience the framework, not just read about it.
Three named archetypes: Craftsperson, Operator, Visionary
Framed as a 2-minute self-assessment
Sits beside the paid course and coaching offers as a free entry point
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